Three simple ways you can be the dad your kids need

Bruce explains the BUS Principle

This Monday, Fathering Project founder Bruce Robinson talks through one of our founding principles, BUS.

Watch Video

BUS encompasses three essential ways that dads can provide the support that kids need.

B – Being there

‘Being there’ isn’t necessarily being WITH them more often – it’s about being THERE for them at all times. As Bruce explains, “you might sometimes be on their case, but you will always be on their side.”

U – Unconditional Love

As carers, life coaches, guiders and discipliners we show our kids many sides of ourselves. In amongst everything it’s important that your kids know that there are no conditions on your love.

Make sure they know that your love doesn’t depend on grades, performance, what they like, dislike or what they’re good – be clear that the love you have for them is independent of their behaviour or performance, nothing will stop you loving them.

S – Special

‘Special’ is about helping your children feel worthwhile. Help them see their unique abilities and quirks as assets to be proud of, and to believe in their potential.

The best way to do this is by making one-on-one time for them, pointing out the things that make you proud of them, and being genuinely interested in their hobbies.

While practicing BUS, Bruce’s rule of thumb is ‘don’t assume’. Tell them once, tell them twice and keep telling them that you will always be there, that you will always love them, and that they are special and worthwhile.

Dr Bruce Robinson is the founder of The Fathering Project – see more from Bruce

If you or your children are struggling
Kids can call Kids Helpline on 1800 551 800 or Youth Beyond Blue on 1300 224 636 or you can contact your child’s GP. If you are struggling, call Lifeline on 131 114, or Beyond Blue on 1300 224 636.


Mondays with Fathering Project founder Dr Bruce Robinson
We want to foster connection, sharing and collaborating in this time of isolation and need. The Fathering Channel is an online community hub and a source of research-based advice, support and information. Tune in every Monday for Bruce’s weekly video – packed with fathering advice and tips.
Subscribe for Updates


Share this

Keep reading

Skip to content